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Main Topics

Solve Problems

Focus on the User

Build Teams

Manage the Process

Management Concepts

Develop Strategies

Market Change

Motivate People

Tools for Marketing Change

Marketing Plan

Negotiation Techniques

Stakeholder Analysis

Brainstorming

Program Matrix

Effective Presentations

Audiovisual Techniques

Convey Your Message

Prepare for a Presentation

  

Program Matrix

What is it?

You can utilize a Program Matrix when you need to carefully plan how you will use resources such as finances, personnel, time, materials, and information to achieve a particular objective.

Who uses it?

The managers, or members of the team.

Why use it?

To plan out how you will achieve an objective through specific activities.

When to use it?

After you have established an objective.

How to use it:

  1. Think about the objective you want to achieve. What are the different activities that need to take place to meet that objective?

  2. Create a chart that has the following headings:

    Activities
    (What? How? Where?)
    Indicators
    (Evaluation Method)
    Goal
    (How much?)
    Resources
    Personnel
    (Who?)
    Time Line
               
               
               

    Activities - What exactly will take place?
    Indicators - How will you evaluate the activity? How will you know if you are successful?
    Goals - How often, how much?
    Resources - materials or finances needed for each activity
    Personnel - people responsible for each task
    Time Line - When will this take place?

  3. Fill out the chart, and plan out the indicators, goals, resources, personnel, and time line for each activity that makes up your overall objective.


         
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